Leeds United have announced that the club have sold over 20,000 season tickets for the current 2017/18 season- which is more than any other season since the clubs departure from the Premier League.
Last season the club sold around 15,000 season tickets, which has seen a 40% increase in sales this campaign. Massimo Cellino also included an incentive in last terms season tickets where if the club did not reach the playoffs at the end of the season, season ticket holders would receive a 25% refund on their ticket. Because of this an impressive 15,000 fans committed to a yearly pass and because of the 7th place finish, one place outside the playoff positions, the fans received their partial refund.
New owner Andrea Radrizzani has given fresh optimism to Leeds supporters after investing a large amount of money into the club, as well as improving the structure of the club. The Italian bought back Elland Road for around £22million in June, and has invested around £16million in transfers to improve the playing squad. Because of this Leeds fans have every right to get excited about the upcoming season, and the increased season ticket sales clearly show this.
Leeds’ opening Elland Road fixture of the new campaign against Preston was watched by 32,880 fans and the following game against Fulham three days later on the Tuesday had an attendance of 28,918. Despite the outstanding turnouts, the fans haven’t celebrated a league goal yet at home, with both games finishing 0-0.
Saturday’s clash at home to Burton Albion is expected to be another 30,000+ game, with Leeds announcing that the top tier of the East Stand will be open because of large demand. United will hope to continue their unbeaten run with a win over Burton this Saturday, and the loyal fans will hope to be able to finally celebrate a home Championship goal following back to back bore draws at Elland Road.